Peggy Brinkmann
Peggy Brinkmann is a principal and consulting actuary with the Property and Casualty Practice in Milliman’s San Francisco office. She joined the firm in 2012. Peggy specializes in applying emerging technologies and advanced analytics to develop innovative insurance products for both traditional and start-up insurers.
Experience
Peggy’s areas of expertise include:
- Understanding statistics and machine learning, including generalized linear models, Bayesian models, survival models, decision trees, and clustering
- Performing data mining processes, including data preparation, feature extraction, model building, and model evaluation
- Developing risk scores with external data sources such as credit reports, vehicle characteristics, and telematics devices
- Pricing new insurance programs and redesigning existing ones by introducing advanced predictive modeling, tiering, and/or new rating variables
- Preparing rate filings to facilitate efficient regulatory reviews
Peggy has developed a variety of predictive models for profitability, claim risk, retention, and improving efficiency in underwriting and claims processes, including:
- Telematics: Developed telematics-based driving risk scores with both OBDII- and smartphone-based data
- Vehicle prediction model: Developed risk scores based on the characteristics of vehicles, such as horsepower, weight, and Electronic Stability Control
- Undisclosed driver pursuit: Identified policies most likely to have undisclosed youthful operators
- Driver training programs: Measured efficacy of various programs claiming to reduce crash risk for elderly and teen drivers
- Lifetime value modeling: Estimated the expected future economic value of a household, including potential value of future cross sales
- Mortality data mining: Mined hundreds of auto insurance variables for predictors of mortality risk
- Medical claim fraud: Modeled medical provider fraud using medical billing data
- Variable annuity lapse: Modeled policyholder behavior using policy and vendor data
Prior to joining Milliman, Peggy was Director of Analytics and Insights at the Allstate Research and Planning Center.
Peggy has published articles and given presentations on big data, predictive modeling, and usage-based insurance.
Professional Designations
- Fellow, Casualty Actuarial Society
- Member, American Academy of Actuaries
Education
- MBA, Santa Clara University
- BA, Mathematics and Education, Washington University in St. Louis
Publications
Read their latest work
Article
Statistical methods for imputing race and ethnicity
Article
Impact of rate regulation on the personal auto insurance market for Illinois vs. other states
Article
Catastrophe models for wildfire mitigation
Article
Interpretable machine learning for insurance
Article
The evolution of analytics
Article
Milliman VALUES 2014: Variable annuity industry lapse experience study
Article
Ride sharing and insurance issues
Article